At the end of my post “Tips for More Successful Book Signings,” I suggested that authors and publishers “think outside of the bookstore box.” I’m not the only one who thinks that.
Archives of Publishing – General
I didn’t start out to be a publisher, book packager, book shepherd, editor or distributor. All I wanted was to see my novel in print.
BEAs are THE place to see and be seen if you are involved in the book trade. You should go at least once, if only to see how the whole silly shebang looks.
Some publishers seem to plan failure. It’s hard enough to succeed – why not plan to win?
Often, I talk to would-be and new self-publishers who get riled about the fact that a discount is expected on our books. Many think that’s unfair. Having worked in retail a big chunk of my life, I am a bit mystified by this.
I’ve encountered a lot of misunderstanding on what a developmental – or content – editor does. I’d like to take this opportunity to talk a little about this, and why you may need one.
One of the most important things you can do to help sell your book is to pick a decent title. Yet, over and over I see authors and publishers pick titles that don’t describe the contents, are misleading, too long, or just flat uninteresting.
Two items lit up the publishing world this week: The debut of Barnes & Nobles’ “Nook” e-book reader and thehardback book price war between Wal-Mart, Target and Sears. Let’s take a look at those issues.
Today I’m going to look at methods of printing: when they are a good idea, and when they aren’t, and why some people seem to think there’s a “new publishing model.”
Part Two of What the Hobbyist Publisher Should Know covers the 6 top things one should understand about the book business, including why books are discounted, setting up a company, the importance of marketing and more.



